Attorneys with Los Angeles consumer protection law firm Tauler Smith LLP recently secured a favorable judgment in a digital privacy lawsuit: Tauler Smith obtains judgment in Peer39 CDAFA case. U.S.-based digital advertising company Peer39 was sued in a California court for allegedly collecting customers’ personal information without permission and then selling it to data brokers.
UC Irvine researchers conducted a comprehensive study into California data brokers and the extent to which they break state consumer privacy laws, including the California Consumer Privacy Act (CCPA). Legal observers and consumer protection advocates were alarmed by the chief finding of the study: data brokers don’t comply with CCPA requirements.
LiveRamp, one of the largest data brokers in the world, was sued for invading the privacy of consumers – and now a federal court has ruled that the case can move forward. The invasion of privacy lawsuit against LiveRamp, Riganian v. LiveRamp Holdings, Inc., was filed as a class action in the U.S. District Court for the California Northern District. The plaintiffs are California consumers who accused LiveRamp of unlawfully collecting consumer information both online and offline and then selling that information to third parties for marketing purposes.