peachybbies

CIPA Claim Against Peachybbies Can Proceed

A California court recently ruled that a trap & trace CIPA claim against Peachybbies can proceed. The Plaintiff, a California consumer, alleged that Peachybbies violated the California Invasion of Privacy Act (CIPA) by installing TikTok Software on its website to track and intercept the personal information of website visitors without their consent. This data was then allegedly shared with TikTok, the Chinese-owned social media platform.